Online, Wireless Real Estate Transaction Management – (Paperless Pipeline)

” Eco” maniacal Real Estate Brokers and Agents Rejoice! Paperless Pipeline is a pretty nifty transaction management platform that’s been out for a few months now, and it seems to be catching on…
The first thing that struck me about Paperless was that the interface had a silky smoove Basecampy thing going on. And in an [...]
Keep That Seller Off Your Back With Automatically Emailed Real Estate Single Property Website Analytics Reports…

Here’s a quick way to help keep those pesky “What’s Going On” calls from Sellers to a minimum:
If you’re acting like the fiduciary that you are, you’re undoubtedly using a service like Realbird or Property Buzzer for setting up single property websites for each of your listings, right?
Well, here’s an easy, passive way to [...]
Set An Image As Post Thumbnail (Wordpress 2.9.2)

Here’s a quick image explaining how to access the media gallery, then set one of the pics associated with a page/post in wordpress as the Thumbnail.
You can see this thumbnail concept in action over at BeniahInvestments.Com…
Also, if you’re looking for a theme that allows for easy customization of post thumbnails, consider Frugal!
Farting Around With Youtube

There are actually 2 Youtube Videos “autoplaying” on this page. 1 of them is visible, the other is auto-playing in the background and is sized at 1px x 1px, so you can’t see it.
What’s on the 2nd video? Well, if the headline didn’t give it away, the make sure your audio is turned up [...]
Expiromatic Expired Listings System LIVE! (Yay)

So, if you haven’t heard yet, our little expired listings system is up and ready to go. The first postcards for our first clients are hitting mailboxes of expired/fsbo owners as we speak…
Here’s a quick video overview, but head over to Expiromatic.Com for the full pitch
Facebook’s New Profile Pic Customization Tool!

Check out my new profile pic! FACEBOOK.COM/HOUSEYOURMOM…. I’m guessing Real Estate agents are going to really enjoy using Facebook’s new profile picture tweaking thing. Much easier than downloading that sneaky fbml app thang, right?
Property Marketing Screencast – Create Targeted Facebook Ads For Your Listings

Want quick targeted traffic to your real estate website? Or maybe you’re just trying to do something to get a nervous seller off your back for a few days?
Try running a Facebook ad for the listing!
Lead Generation Rate Way Up With Aweber Lightbox Click Form

We’ve always been a huge fan of Aweber’s Email Marketing Solution here, and pretty much every one of the sites we build features an Aweber form above the fold.
Recently, Aweber made some great updates to its Web Based Forms module and one of the coolest innovations they’re offering is the Lightbox Click Feature. [...]
Real Estate Craig’s List Posting Service?

For a while now, we’ve been talking about the fact that most Real Estate agents and investors are misusing Craigslist.
Instead of looking at their CraigsList posts as an opportunity to generate traffic and leads via their websites, most agents get frustrated when they spend time posting a listing only to have noone express interest in [...]
Tweetspinner!

Need more traffic to your real estate website or single property listing page?
Not sure how to use Twitter, but want to leverage it somehow without wasting time telling people about the big poop you just took at Walmart?
Peep this:
CLICK HERE TO TRY THE FREE VERSION OF TWEETSPINNER!
Tweetspinner Features
Love GoDaddy For Domains… Not Good For Wordpress Real Estate Site Hosting

If you’re going to take a ReTechulous approach to your real estate lead generation efforts, Wordpress, is going to prove to be an amazing tool for you.
As such, you’ll find that you’ll save a lot of time and pain by choosing a wordpress friendly host. Yesterday, I did a post about Hostgator, which is currently [...]
Free Expired/FSBO Letter – Distinguish Yourself As The Most “ReTechulous” Real Estate Marketer In Your Marketplace

Note: Since writing this post, we’ve launched Expiromatic.Com, the most ReTechulous Expired Listing System Ever!
More info on our Expired Listing System Coming Soon…
In the meantime, here below is a letter in Rich Text Format that you can tweak and use as part of your Listing Presentation, or while prospecting FSBO’s and Expireds.
Just one thing… before [...]
Fundamental Web Based Lead Generation For Realtors – (Your RSS Based Blog Broadcast Newsletters Are The Secret Sauce)

Scroll Down For The “Fundamental Web Based Lead Generation For Realtors” Graphic…
Quick answer? – Basically, with an RSS Blog Broadcast, everything you post to your blog, or to a specific blog category on your site, is syndicated out to everyone on your list.
What list? The list of folks interested in receiving the unique content your [...]
Townhomes Niche Site – Awesome Concept…

Just got done with the setup of LehighValleyTownhomes.Com. The system’s owner, Jeremy Merwarth has been a pleasure to work with, and I just wanted to mention that I think this is a really cool niche focus for anyone who wants to quickly go after a large segment of their local marketplace.
LehighValleyTownHomes.Com
Why I Like The “Townhomes” [...]
Which Wordpress Theme Is Best for My Real Estate Site?
Clients keep asking me whether or not the Agent Press wordpress theme is the way to go…
Quick answer? Maybe. But probably not. Agent press is nice looking, and has been designed to appeal to real estate agents… but that’s about it. The theme itself won’t generate leads, and in the case of Agent [...]
Make The Most Out Of Your Single Property Websites!
Vflyer, Postlets, and our favorite, Realbird. All allow you to create some spiffy looking websites for your Real Estate listings.
They all also allow you a cheap shot at some of that juicy Truilia, Zillow, Google Base traffic!
In this screencast, we show a single property web page dressed up with some enhanced lead capture designed to [...]
Use Your Facebook Fan Page Badge As A “Sorta” Testimonial Tool
Here’s a quick screencast that discusses the use of the Facebook fan page badge on your real estate website.
In the first part of the cast I talk about how you can use the badge to sort of show new visitors that other folks like you, thus building a little bit of trust in you and [...]
“Green Bay” Greg (Testimonials)
Part of the challenge when starting an “outside of the box” venture like ReTechulous LLC is finding adventurous entrepreneurs who “get” the fact that new ideas should be systematically incorporated into any real estate brokerage practice.
Greg’s been one of our favorite test cases and we’re sure he’d be happy to give you the [...]
What’s Your Niche, Biche?
Are you ready to differentiate yourself and build a loyal base of fans and followers that will do business with you for years to come?
CLICK HERE TO LEARN MORE ABOUT WHAT’S INCLUDED IN OUR STANDARD NICHE FOCUSED REAL ESTATE LEAD GENERATION SYSTEM.
Turnkey ReTechulous Expired Listing Prospecting System
Consistently Prospecting Expired Listings Is A surefire Way To Fuel Your Real Estate Practice
Few Real Estate Pro’s Have The Ability To Consistently Prospect Expired Or Hire An Asssistant To Do It For Them
Outsource Your Expired Listing Prospecting To Us, So That It Happens Week In And Week Out, Generating A Steady Stream Of Listing Appointments [...]
Facebook Ads Nauseum
We’ve been messing with Facebook Ads for a few months now. In my opinion, if you have a property listing and you’re not taking the opportunity to run a Facebook Ad, you’re missing out for all kinds of reasons.
Here are a few:
You can geotarget the listing so it’ll be only seen by people in your [...]
Quick Note On How To Change Out Colors On Your Single Property Pages
Here’s a quick, easy one. Basically, if you’re creating single property websites using a service like Realbird and then embedding the flyers you create into your blog you might want to tweak the design of the flyer a little.
In this quick example we show you what to do to switch out colors. For the advanced [...]
OPEN PROPOSAL TO PROGRESSIVE REAL ESTATE BROKER-OWNERS
Really Smart Realty would like to increase local market share by enhancing its brand visibility and recruiting more local agents to its team. ReTechulous LLC believes that both of these objectives can be achieved via the creation and ongoing execution of a standard company wide “agent technology package.” As the company works to serve the [...]
New $8,000 Tax Credit Widget
In light of the $8,000 first time homebuyer tax credit being extended, here’s an update to that widgetbox tax credit widget I created a few months ago.
// Get the <a href=”http://www.widgetbox.com/i/28963a62-7962-4cdb-8504-89e87ad08cfb” mce_href=”http://www.widgetbox.com/i/28963a62-7962-4cdb-8504-89e87ad08cfb”>Countdown Creator Pro</a> widget and many other <a href=”http://www.widgetbox.com/” mce_href=”http://www.widgetbox.com/”>great free widgets</a> at <a href=”http://www.widgetbox.com” mce_href=”http://www.widgetbox.com”>Widgetbox</a>! Not seeing a widget? (<a href=”http://docs.widgetbox.com/using-widgets/installing-widgets/why-cant-i-see-my-widget/” mce_href=”http://docs.widgetbox.com/using-widgets/installing-widgets/why-cant-i-see-my-widget/”>More info</a>)
Enjoy! [...]
Brainstorming And Choosing A Domain Name
Warning. If You’re Offended By Toilet Humor, Please Don’t Read This Entire Post.
Choosing a solid, appropriate, memorable Domain Name is the first step toward building a Lead Generation system that’ll sustain your business for years to come is key.
Some ReTechulous Tips For Choosing Your Real Estate Wesite Domain Name
Real Estate Video Squeeze Page?
Here’s a video commercial we recently made to promote ReTechulous.Com. The video was created using GoAnimate.Com and the form below it is tied to Aweber and an automated RSS based broadcast of our new content.
Can you see doing something simlar to advertise some key aspect of the services you provide? Maybe a page for [...]
Feed Content To 1 or Various Niche Focused Twitter Accounts By Using Wordpress Category Feeds
In this tutorial we’re going to set up wordpress to automatically “feed” your new content to twitter. There are a number of ways to do this, and their are many of good plugins that you can use, but our favorite method is to post via a web based application called TwitterFeed.Com.
The reason we like Twitterfeed [...]
A ReTechulous Real Estate Office Website Live Chat Approach
Do you have “Live Chat” on your Real Estate website? How often is it actually “Live” with an operator ready to assist customers? Wouldn’t it be great if every agent at your office was linked up to help potential clients out via live chat? Surely a nearly 24/7 “virtual floor” could boost overall team/company GCI?
[...]
Blogging From Your Phone – Best Practices
Coming Nov 21
HelloHudsonValley.Com
Here’s a quick screencast tour of newly born ReTechulous Lead Generation System, HelloHudsonValley.Com.
It all starts with simple self-hosted wordpress site that’s integrated with some social media based lead capture, idx property search integration, a video gallery page (to keep visitors hanging around,) some initial Listings based content (via PropertyBuzzer.Com) and an RSS based lead [...]








